Top 100 Most-Followed Beauty & Personal Care TikTok Influencers in United States 2026
Updated at:Collaborate instantly with over 1.8 million influencersBoost GMV now
| Rank | Name | Categories | Average video views | Followers | Collaborate |
|---|---|---|---|---|---|
| 1 | Shakira | Womenswear & Underwear/Sports & Outdoor/Beauty & Personal Care | - | 51M-100M | Collaborate |
| 2 | Kylie Jenner | Beauty & Personal Care/Health/Pet Supplies | - | 31M-50M | Collaborate |
| 3 | IShowSpeed | Health/Beauty & Personal Care | - | 31M-50M | Collaborate |
| 4 | Selena Gomez | Beauty & Personal Care/Womenswear & Underwear/Menswear & Underwear | - | 31M-50M | Collaborate |
| 5 | dixie | Womenswear & Underwear/Food & Beverages/Beauty & Personal Care | - | 31M-50M | Collaborate |
| 6 | Sabrina Carpenter | Womenswear & Underwear/Beauty & Personal Care/Collectibles | - | 31M-50M | Collaborate |
| 7 | Loren Gray | Beauty & Personal Care/Phones & Electronics/Pet Supplies | - | 31M-50M | Collaborate |
| 8 | Cardi B | Beauty & Personal Care/Food & Beverages/Textiles & Soft Furnishings | - | 21M-30M | Collaborate |
| 9 | Nicolle Figueroa | Womenswear & Underwear/Beauty & Personal Care/Health | - | 21M-30M | Collaborate |
| 10 | avani | Womenswear & Underwear/Beauty & Personal Care/Sports & Outdoor | - | 21M-30M | Collaborate |
| 11 | Kika Kim | Womenswear & Underwear/Food & Beverages/Beauty & Personal Care | - | 21M-30M | Collaborate |
| 12 | LISA | Womenswear & Underwear/Beauty & Personal Care/Menswear & Underwear | - | 21M-30M | Collaborate |
| 13 | James Charles | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 14 | ThatLittlePuff | Fashion Accessories/Phones & Electronics/Beauty & Personal Care | - | 21M-30M | Collaborate |
| 15 | El Pana Arabe | Furniture/Beauty & Personal Care/Fashion Accessories | 1K-10K | 21M-30M | Collaborate |
| 16 | Hannah Stocking | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 17 | Carlos Alberto Fuentes | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 18 | Becky G | Womenswear & Underwear/Beauty & Personal Care/Fashion Accessories | - | 11M-20M | Collaborate |
| 19 | marko | Menswear & Underwear/Womenswear & Underwear/Beauty & Personal Care | - | 11M-20M | Collaborate |
| 20 | lizzo | Womenswear & Underwear/Beauty & Personal Care/Toys & Hobbies | - | 11M-20M | Collaborate |