Top 100 Most-Followed Beauty & Personal Care TikTok Influencers in United States 2026
Updated at:Collaborate instantly with over 1.8 million influencersBoost GMV now
| Rank | Name | Categories | Average video views | Followers | Collaborate |
|---|---|---|---|---|---|
| 1 | charli d’amelio | Womenswear & Underwear/Shoes/Beauty & Personal Care | - | 101M-200M | Collaborate |
| 2 | Selena Gomez | Beauty & Personal Care/Womenswear & Underwear/Menswear & Underwear | - | 31M-50M | Collaborate |
| 3 | IShowSpeed | Phones & Electronics/Beauty & Personal Care/Health | - | 31M-50M | Collaborate |
| 4 | dixie | Womenswear & Underwear/Food & Beverages/Beauty & Personal Care | - | 31M-50M | Collaborate |
| 5 | Loren Gray | Womenswear & Underwear/Beauty & Personal Care/Luggage & Bags | - | 31M-50M | Collaborate |
| 6 | Brent Rivera | Food & Beverages/Health/Beauty & Personal Care | - | 31M-50M | Collaborate |
| 7 | Sabrina Carpenter | Womenswear & Underwear/Beauty & Personal Care/Collectibles | - | 31M-50M | Collaborate |
| 8 | Q Park | Beauty & Personal Care | - | 31M-50M | Collaborate |
| 9 | Kika Kim | Womenswear & Underwear/Food & Beverages/Beauty & Personal Care | - | 21M-30M | Collaborate |
| 10 | avani | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 11 | James Charles | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 12 | arianagrande | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 13 | Cardi B | Books, Magazines & Audio/Beauty & Personal Care/Tools & Hardware | - | 21M-30M | Collaborate |
| 14 | El Pana Arabe | Health/Toys & Hobbies/Beauty & Personal Care | - | 21M-30M | Collaborate |
| 15 | Hannah Stocking | Beauty & Personal Care | - | 21M-30M | Collaborate |
| 16 | Becky G | Womenswear & Underwear/Beauty & Personal Care/Fashion Accessories | - | 11M-20M | Collaborate |
| 17 | lizzo | Womenswear & Underwear/Food & Beverages/Beauty & Personal Care | - | 11M-20M | Collaborate |
| 18 | Sophia Talamas 💖 | Beauty & Personal Care/Luggage & Bags | - | 11M-20M | Collaborate |
| 19 | Nicki Minaj | Womenswear & Underwear/Beauty & Personal Care/Fashion Accessories | - | 11M-20M | Collaborate |
| 20 | bretmanrock | Phones & Electronics/Food & Beverages/Beauty & Personal Care | - | 11M-20M | Collaborate |