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Personalisation software

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Personalisation is a marketing strategy that is used to create a unique and tailored experience for each consumer. This is done via customising products, services and content, as well as targeting specific messages and offers to individual users based on their interests and behaviour.

This chart displays the market share of the top 10 Personalisation software in 2025, highlighting the most popular tools used by online merchants.1. Bold Commerce leads with a notable 17.12% share.2. In second place, Attentive at 12.47% share.3. Meanwhile, Printful at 12.26% share.
  1. Obviyo1-10 installs
    Obviyo is an ecommerce intelligence platform helping merchants personalise and optimise shopping experience.
  2. uMarketingSuite1-10 installs
    uMarketingSuite is a set of diverse features that together form a full marketing suite for the Umbraco platform.
  3. Zakeke Visual Customizer1-10 installs
    Zakeke Visual Customizer is a cloud-connected visual ecommerce tool that allows brands and retailers to offer live, personalised, 2D, 3D, and augmented reality (AR) functionality for their products.
  4. Virtooal1-10 installs
    Virtooal allows shoppers to try on and combine decorative cosmetics, sunglasses, contact lenses, jewellery and fashion accessories using models, their own photo or a live webcam feed.
  5. SaleCycle
    SaleCycle is a UK based global behavioral marketing firm.
  6. Nuqlium
    Nuqlium is an integrated cloud-based online merchandising platform.
  7. Shoefitr.io
    Shoefitr.io is data-based shoe size advice service where we measure the length, width, ball, and instep.
  8. 6sense
    6sense is a B2B predictive intelligence platform for marketing and sales.
  9. Combeenation
    Combeenation is a powerful cloud-based configurator platform.
  10. Prediggo
    Prediggo is an ecommerce personalisation and marketing automation software provider.
  11. Potions
    Potions is a personalisation technology for customising the ecommerce experience for site visitors without the use of cookies.
  12. Qstomizer
    Qstomizer app is the app for Shopify and Woocomerce that allows you to add a visual custom product designer to your shop.
  13. Findmeashoe
    Findmeashoe is a footwear recommendation portal that aims to improve shopping efficiency and experience of footwear shoppers.
  14. Visely
    Visely is a Shopify app which personalise product recommendations for Shopify sites.
  15. Sizebay
    Sizebay is a virtual fitting room that helps ecommerce and even brick-and-mortar stores provide their shoppers with a personalised shopping.
  16. Drapr
    Drapr is an ecommerce startup and online application based on technology that enables customers to quickly create 3D avatars and virtually try on clothing.
  17. Depict
    Depict is an ecommerce personalisation solution for fashion.
  18. StrutFit
    StrutFit is an online sizing platform for footwear retailers.
  19. Miso
    Miso is a real-time personalisation APIs for search, recommendation, and marketing.

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