Following chart is the top 10 industries among Rakuten's customer, the top 3 are:
| Regions | Stores | Percentage |
|---|---|---|
| United States | 871 | 49.69% |
| United Kingdom | 271 | 15.46% |
| Australia | 174 | 9.93% |
| Brazil | 110 | 6.27% |
| Canada | 91 | 5.19% |
| Japan | 61 | 3.48% |
| France | 25 | 1.43% |
| New Zealand | 20 | 1.14% |
| Germany | 19 | 1.08% |
| Italy | 15 | 0.86% |
| Others | 96 | 5.48% |
Following chart is the top 10 industries among Rakuten's customer, the top 3 are:
Apparel: about 39.63% of Rakuten's customers are Apparel stores.
Beauty & Fitness: about 15.65% of Rakuten's customers are Beauty & Fitness stores.
Home & Garden: about 12.26% of Rakuten's customers are Home & Garden stores.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 724 | 39.63% |
| Beauty & Fitness | 286 | 15.65% |
| Home & Garden | 224 | 12.26% |
| Food & Drink | 98 | 5.36% |
| Health | 89 | 4.87% |
| Sports | 88 | 4.82% |
| Consumer Electronics | 44 | 2.41% |
| Gifts & Special Events | 36 | 1.97% |
| Toys & Hobbies | 30 | 1.64% |
| People & Society | 26 | 1.42% |
| Others | 182 | 9.96% |
| Software | Stores | Percentage |
|---|---|---|
| Google Analytics | 1.79K | 15.18% |
| Rakuten Advertising | 1.71K | 14.50% |
| Facebook Pixel | 1.68K | 14.25% |
| Google Tag Manager | 1.49K | 12.63% |
| Klaviyo | 975 | 8.29% |
| Pinterest Conversion Tag | 930 | 7.90% |
| Pinterest Ads | 925 | 7.86% |
| Microsoft Advertising | 899 | 7.64% |
| TikTok Pixel | 779 | 6.62% |
| Hotjar | 603 | 5.13% |
Following chart is the monthly sales generated by Rakuten's customers, categorized to different countries and regions. The top 3 are:
| Regions | Estimated Sales | Percentage |
|---|---|---|
| Brazil | $159.32B | 47.42% |
| United States | $81.40B | 24.23% |
| Australia | $39.86B | 11.86% |
| Portugal | $14.84B | 4.42% |
| Mexico | $12.15B | 3.62% |
| India | $8.52B | 2.53% |
| Canada | $4.70B | 1.40% |
| United Kingdom | $4.26B | 1.27% |
| Japan | $3.83B | 1.14% |
| Hong Kong | $436.62M | 0.13% |
| Others | $6.69B | 1.99% |
Following chart is the monthly sales generated by Rakuten's customers, categorized to different industries. The top 3 are:
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Apparel | $70.75B | 21.06% |
| Mass Merchants & Department Stores | $53.87B | 16.03% |
| Home & Garden | $21.83B | 6.50% |
| Sports | $21.38B | 6.36% |
| Science | $8.70B | 2.59% |
| Beauty & Fitness | $4.60B | 1.37% |
| Health | $4.39B | 1.31% |
| Food & Drink | $1.95B | 0.58% |
| People & Society | $1.66B | 0.49% |
| Jobs & Education | $1.64B | 0.49% |
| Others | $145.24B | 43.23% |
Following chart is the monthly app spend of Rakuten's customers, categorized to different countries and regions. The top 3 are:
| Regions | App Spend | Percentage |
|---|---|---|
| United States | $17.54M | 76.56% |
| United Kingdom | $2.13M | 9.30% |
| Australia | $1.28M | 5.60% |
| Canada | $1.17M | 5.10% |
| New Zealand | $220.33K | 0.96% |
| Hong Kong | $101.00K | 0.44% |
| France | $88.19K | 0.38% |
| Singapore | $77.60K | 0.34% |
| Denmark | $45.40K | 0.20% |
| Japan | $44.00K | 0.19% |
| Others | $211.04K | 0.92% |
Following chart is the monthly app spend of Rakuten's customers, categorized to different industries. The top 3 are:
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $10.44M | 45.57% |
| Beauty & Fitness | $6.00M | 26.20% |
| Home & Garden | $1.81M | 7.92% |
| Food & Drink | $1.79M | 7.80% |
| Health | $1.38M | 6.00% |
| Sports | $810.21K | 3.54% |
| Business & Industrial | $373.74K | 1.63% |
| Travel | $329.42K | 1.44% |
| Gifts & Special Events | $292.53K | 1.28% |
| Toys & Hobbies | $291.16K | 1.27% |
| Others | -$607,282.00 | <0.01% |