Following chart is the top 10 industries among Rakuten's customer, the top 3 are:
| Regions | Stores | Percentage |
|---|---|---|
| United States | 874 | 49.77% |
| United Kingdom | 271 | 15.43% |
| Australia | 174 | 9.91% |
| Brazil | 110 | 6.26% |
| Canada | 91 | 5.18% |
| Japan | 61 | 3.47% |
| France | 25 | 1.42% |
| New Zealand | 20 | 1.14% |
| Germany | 19 | 1.08% |
| Italy | 15 | 0.85% |
| Others | 96 | 5.47% |
Following chart is the top 10 industries among Rakuten's customer, the top 3 are:
Apparel: about 39.51% of Rakuten's customers are Apparel stores.
Beauty & Fitness: about 15.59% of Rakuten's customers are Beauty & Fitness stores.
Home & Garden: about 12.21% of Rakuten's customers are Home & Garden stores.
| Categories | Stores | Percentage |
|---|---|---|
| Apparel | 725 | 39.51% |
| Beauty & Fitness | 286 | 15.59% |
| Home & Garden | 224 | 12.21% |
| Food & Drink | 99 | 5.40% |
| Health | 89 | 4.85% |
| Sports | 88 | 4.80% |
| Consumer Electronics | 46 | 2.51% |
| Gifts & Special Events | 36 | 1.96% |
| Toys & Hobbies | 31 | 1.69% |
| People & Society | 26 | 1.42% |
| Others | 185 | 10.08% |
| Software | Stores | Percentage |
|---|---|---|
| Google Analytics | 1.79K | 15.18% |
| Rakuten Advertising | 1.71K | 14.50% |
| Facebook Pixel | 1.68K | 14.25% |
| Google Tag Manager | 1.49K | 12.63% |
| Klaviyo | 977 | 8.29% |
| Pinterest Conversion Tag | 931 | 7.90% |
| Pinterest Ads | 926 | 7.86% |
| Microsoft Advertising | 900 | 7.64% |
| TikTok Pixel | 780 | 6.62% |
| Hotjar | 606 | 5.14% |
Following chart is the monthly sales generated by Rakuten's customers, categorized to different countries and regions. The top 3 are:
| Regions | Estimated Sales | Percentage |
|---|---|---|
| United States | $83.12B | 49.39% |
| Australia | $39.00B | 23.17% |
| Mexico | $13.41B | 7.97% |
| Brazil | $8.58B | 5.10% |
| India | $8.52B | 5.06% |
| Canada | $4.64B | 2.76% |
| United Kingdom | $3.20B | 1.90% |
| Japan | $2.05B | 1.22% |
| Hong Kong | $399.86M | 0.24% |
| France | $317.62M | 0.19% |
| Others | $5.07B | 3.01% |
Following chart is the monthly sales generated by Rakuten's customers, categorized to different industries. The top 3 are:
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Mass Merchants & Department Stores | $60.22B | 35.78% |
| Apparel | $53.50B | 31.79% |
| Sports | $21.46B | 12.75% |
| Home & Garden | $8.62B | 5.12% |
| Science | $8.52B | 5.06% |
| Beauty & Fitness | $4.02B | 2.39% |
| Health | $3.77B | 2.24% |
| Food & Drink | $1.70B | 1.01% |
| Consumer Electronics | $1.36B | 0.81% |
| Autos & Vehicles | $914.91M | 0.54% |
| Others | $4.22B | 2.51% |
Following chart is the monthly app spend of Rakuten's customers, categorized to different countries and regions. The top 3 are:
| Regions | App Spend | Percentage |
|---|---|---|
| United States | $17.63M | 76.65% |
| United Kingdom | $2.13M | 9.27% |
| Australia | $1.28M | 5.58% |
| Canada | $1.17M | 5.08% |
| New Zealand | $220.33K | 0.96% |
| Hong Kong | $101.00K | 0.44% |
| France | $88.19K | 0.38% |
| Singapore | $77.60K | 0.34% |
| Denmark | $45.40K | 0.20% |
| Japan | $44.00K | 0.19% |
| Others | $211.04K | 0.92% |
Following chart is the monthly app spend of Rakuten's customers, categorized to different industries. The top 3 are:
| Categories | App Spend | Percentage |
|---|---|---|
| Apparel | $10.42M | 45.31% |
| Beauty & Fitness | $6.00M | 26.10% |
| Home & Garden | $1.81M | 7.89% |
| Food & Drink | $1.79M | 7.77% |
| Health | $1.38M | 5.98% |
| Sports | $810.21K | 3.52% |
| Business & Industrial | $373.74K | 1.63% |
| Travel | $329.42K | 1.43% |
| Gifts & Special Events | $292.53K | 1.27% |
| Toys & Hobbies | $291.16K | 1.27% |
| Others | -$498,491.00 | <0.01% |