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Personalisation software

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Personalisation is a marketing strategy that is used to create a unique and tailored experience for each consumer. This is done via customising products, services and content, as well as targeting specific messages and offers to individual users based on their interests and behaviour.

This chart displays the market share of the top 10 Personalisation software in 2024, highlighting the most popular tools used by online merchants.1. Bold Commerce leads with a notable 17.13% share.2. In second place, Attentive at 12.47% share.3. Meanwhile, Printful at 12.25% share.