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Personalisation software

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Personalisation is a marketing strategy that is used to create a unique and tailored experience for each consumer. This is done via customising products, services and content, as well as targeting specific messages and offers to individual users based on their interests and behaviour.

This chart displays the market share of the top 10 Personalisation software in 2025, highlighting the most popular tools used by online merchants.1. Bold Commerce leads with a notable 17.12% share.2. In second place, Attentive at 12.47% share.3. Meanwhile, Printful at 12.26% share.
  1. Bold Commerce1K-10K installs
    Bold Commerce is a software company that specialises in ecommerce websites and app development.
  2. Attentive1K-10K installs
    Attentive is a personalised mobile messaging platform that helps retail & ecommerce brands acquire, retain, and interact with mobile shoppers.
  3. Printful1K-10K installs
    Printful offers print-on-demand drop shipping solution for ecommerce sites.
  4. Kiwi Sizing1K-10K installs
    Kiwi Sizing is a size chart and a recommender plugin on the Shopify platform.
  5. Rebuy1K-10K installs
    Rebuy offers personlisation solutions for ecommerce sites.
  6. HulkApps Infinite Product Options1K-10K installs
    HulkApps Infinite Product Options is a unlimited custom options for products. Display variant options as buttons, color and image swatches, and more.
  7. RecoverMyCart1K-10K installs
    RecoverMyCart is a Shopify app for abandoned basket recovery.
  8. Clerk.io1K-10K installs
    Clerk.io is an all-in-one ecommerce personalisation platform.
  9. Product Personalizer1K-10K installs
    Product Personalizer apps can help you to customise your products and offer a more personalised experience for your customers.
  10. Nosto1K-10K installs
    Nosto is an ecommerce platform providing product recommendations based on individual behavioral data.
  11. Cross Sell1K-10K installs
    Cross Sell provide recommendations solution for Shopify based sites.
  12. LimeSpot1K-10K installs
    LimeSpot is an AI-powered personalisation platform for marketers and ecommerce professionals.
  13. Zoho PageSense1K-10K installs
    Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.
  14. Adobe Target501-1K installs
    Adobe Target is an A/B testing, multi-variate testing, personalisation, and optimisation application
  15. iGoDigital501-1K installs
    iGoDigital provides web-based commerce tools, personalisation, and product recommendations designed to increase customer interaction.
  16. Connectif501-1K installs
    Connectif is a marketing automation and personalisation data-first action platform, powered by AI.
  17. SalesFire501-1K installs
    SalesFire is a SaaS company specialising in conversion rate optimisation, intelligent personalisation and on-site search solutions.
  18. Justuno501-1K installs
    Justuno is a visitor conversion optimization platform.
  19. Zakeke501-1K installs
    Zakeke is a product customisation tool compatible with services and apps mostly used to manage ecommerce store.
  20. Retail Rocket501-1K installs
    Retail Rocket is a big data-based personalisation platform for ecommerce websites.