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Loyalty & rewards software

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Loyalty & rewards is a rewards program of a company which rewards customers based on their purchase frequency, the amount they spend, or other activities such as referrals. Through loyalty & rewards programs, companies reward customers with points, discounts, gifts, or other incentives in order to build customer loyalty and encourage repeat purchases.

This chart displays the market share of the top 10 Loyalty & rewards software in 2024, highlighting the most popular tools used by online merchants.1. Smile leads with a notable 59.47% share.2. In second place, Yotpo Loyalty & Referrals at 20.11% share.3. Meanwhile, LoyaltyLion at 13.00% share.