Following chart is the top 10 industries among Rubicon Project's customer, the top 3 are:
| Regions | Stores | Percentage |
|---|---|---|
| United States | 3.38K | 75.40% |
| Canada | 334 | 7.44% |
| United Kingdom | 183 | 4.08% |
| Australia | 93 | 2.07% |
| France | 47 | 1.05% |
| Italy | 36 | 0.80% |
| Spain | 35 | 0.78% |
| Germany | 34 | 0.76% |
| Sweden | 32 | 0.71% |
| Netherlands | 27 | 0.60% |
| Others | 283 | 6.31% |
Following chart is the top 10 industries among Rubicon Project's customer, the top 3 are:
Home & Garden: about 14.20% of Rubicon Project's customers are Home & Garden stores.
Food & Drink: about 13.11% of Rubicon Project's customers are Food & Drink stores.
Autos & Vehicles: about 6.69% of Rubicon Project's customers are Autos & Vehicles stores.
| Categories | Stores | Percentage |
|---|---|---|
| Home & Garden | 730 | 14.20% |
| Food & Drink | 674 | 13.11% |
| Autos & Vehicles | 344 | 6.69% |
| Apparel | 325 | 6.32% |
| Sports | 324 | 6.30% |
| Health | 320 | 6.22% |
| People & Society | 280 | 5.45% |
| Beauty & Fitness | 258 | 5.02% |
| Toys & Hobbies | 248 | 4.82% |
| Arts & Entertainment | 248 | 4.82% |
| Others | 1.39K | 27.04% |
| Software | Stores | Percentage |
|---|---|---|
| Google Analytics | 5.69K | 14.24% |
| PubMatic | 5.55K | 13.90% |
| TripleLift | 5.14K | 12.87% |
| Google Tag Manager | 4.67K | 11.69% |
| Sovrn | 3.87K | 9.70% |
| WordPress | 3.82K | 9.55% |
| Amazon Advertising | 2.91K | 7.29% |
| Facebook Pixel | 2.81K | 7.04% |
| 33Across | 2.77K | 6.94% |
| Index Exchange | 2.71K | 6.78% |
Following chart is the monthly sales generated by Rubicon Project's customers, categorized to different countries and regions. The top 3 are:
| Regions | Estimated Sales | Percentage |
|---|---|---|
| United States | $150.20B | 26.72% |
| Japan | $132.49B | 23.57% |
| Korea (the Republic of) | $131.57B | 23.41% |
| United Kingdom | $26.09B | 4.64% |
| Italy | $12.74B | 2.27% |
| India | $8.78B | 1.56% |
| Australia | $5.32B | 0.95% |
| Canada | $3.79B | 0.67% |
| Hungary | $2.14B | 0.38% |
| Mexico | $1.82B | 0.32% |
| Others | $87.16B | 15.51% |
Following chart is the monthly sales generated by Rubicon Project's customers, categorized to different industries. The top 3 are:
| Categories | Estimated Sales | Percentage |
|---|---|---|
| Arts & Entertainment | $20.54B | 3.65% |
| People & Society | $20.09B | 3.57% |
| Food & Drink | $19.75B | 3.51% |
| Home & Garden | $18.95B | 3.37% |
| Health | $13.18B | 2.34% |
| Sports | $12.68B | 2.26% |
| Apparel | $12.00B | 2.14% |
| Science | $11.04B | 1.96% |
| Computers | $9.35B | 1.66% |
| Jobs & Education | $9.20B | 1.64% |
| Others | $415.32B | 73.89% |
Following chart is the monthly app spend of Rubicon Project's customers, categorized to different countries and regions. The top 3 are:
| Regions | App Spend | Percentage |
|---|---|---|
| United States | $5.43M | 92.07% |
| Canada | $336.42K | 5.70% |
| United Kingdom | $50.90K | 0.86% |
| Australia | $40.68K | 0.69% |
| Norway | $18.40K | 0.31% |
| Taiwan | $5.00K | 0.08% |
| Singapore | $4.49K | 0.08% |
| Panama | $3.70K | 0.06% |
| Mexico | $2.40K | 0.04% |
| Germany | $2.10K | 0.04% |
| Others | $4.20K | 0.07% |
Following chart is the monthly app spend of Rubicon Project's customers, categorized to different industries. The top 3 are:
| Categories | App Spend | Percentage |
|---|---|---|
| Food & Drink | $1.19M | 20.17% |
| Apparel | $1.16M | 19.66% |
| Beauty & Fitness | $1.06M | 18.03% |
| Health | $845.54K | 14.33% |
| Home & Garden | $684.94K | 11.61% |
| Sports | $258.77K | 4.38% |
| Autos & Vehicles | $193.83K | 3.28% |
| Arts & Entertainment | $164.98K | 2.80% |
| People & Society | $95.36K | 1.62% |
| Pets & Animals | $86.18K | 1.46% |
| Others | $157.67K | 2.67% |