Fulcrum vs. Owlery
Take a look at this side-by-side comparison of Fulcrum, Owlery, and AfterShip Tracking. As you can see, AfterShip Tracking stands out with its impressive features such as Analytics, Shipping Notifications, All-in-one Shipment Tracking.
At a Glance
Analytics
Fulcrum
0%
Owlery
0%
AfterShip Tracking
91%
Ease of use
Fulcrum
Owlery
AfterShip Tracking4.9
Shipping Notifications
Fulcrum
0%
Owlery
0%
AfterShip Tracking
100%
All-in-one Shipment Tracking
Fulcrum
0%
Owlery
0%
AfterShip Tracking
94%
Branded Tracking Page
Fulcrum
0%
Owlery
0%
AfterShip Tracking
93%
Third - Party Integrations
Fulcrum
Owlery
AfterShip Tracking
E-Commerce Platform Integration
Shopify
WooCommerce
Shopify Flow Integration
Website Builder Integration & E-Commerce Platform
Email Marketing App Integration
Review App Integration
Live Chat App Integration
Notification Integration
Other Integration
Estimated Delivery Date
Fulcrum
Owlery
AfterShip TrackingProvides multiple source of EDD, includes carrier EDD, calcualted EDD and AI EDD.
Total Features
Fulcrum0
Owlery0
AfterShip Tracking82
Free trial
Fulcrum
Owlery
AfterShip Tracking
Data Security
Fulcrum
Owlery
AfterShip Tracking
SOC 2 compliance
ISO 27001 certification
GDPR Compliance
CCPA Compliance
Customer Support
Fulcrum
Owlery
AfterShip Tracking
Remove the "Powered by" Message
Help Center
24/7 Live Chat Support
24/7 Email Support
Green bars show the winning product based on the completeness of features and product performance.
Customers using Aftership Tracking say
Reliable Status Updates
Aftership Tracking
5.0
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"With AfterShip Tracking, I save valuable thoughts of my customers' parcels reaching their end where acquisition."
Insightful Analysis
Aftership Tracking
5.0
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"Tracking shipments is one thing; understanding their journey is another. AfterShip didn't just stop at delivering packages; it delivered insights. The analytics dashboard felt like a crystal ball, revealing patterns and trends that were invaluable for optimizing my shipping strategy."
Comprehensive Carriers Coverage
Aftership Tracking
5.0
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"We can integrate almost all shipping company with single API connection with AfterShip."
Seamless Integration
Aftership Tracking
5.0
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"I've been utilizing AfterShip for a while now for tracking shipments, managing returns, and securing shipping insurance - the seamless integration with Shopify is solid. The app is robust, significantly simplifying what can often be a complicated shipment management process."
More User-Friendly
Aftership Tracking
5.0
Get started free
"One of the things I liked about this app was the easy-to-use live order tracking feature. It made it convenient to keep track of important information on orders and ensure their timely delivery. Definitely a nice feature to have in an app like this."
Unparalleled Customizability & Customer Support
Aftership Tracking
5.0
Get started free
"Amazing app and services! Very professional and completely customizable for our brand to keep it with the same look for whatever service we use."
How does Aftership Tracking boost your business?
Workload Reduction65%reduction in WISMO tickets
Cost Reduction21%reduction in returns and refunds
Enhance Brand Experience3.2Xviews on the branded tracking page
Incremental Revenue23%more revenue from shipment notifications
Seamless Integration
1,100+ carrier integrations
28 eCommerce platforms
40 technology partners
Work Collaboration
SSO integration
Multiple seats & predefined roles
Customized roles and permission
See how AfterShip helps generate more revenue from shipment notifications
Built for global brands and retailers
AfterShip is a diverse team with customers, offices, and a carrier network that reach around the world.
6Global offices
450Employees
1,200+Carriers
80+Tech & platform partners
20,000+Paid customers
9.4B+Tracked shipments
13M+Returns processed
20+Sales channels
AfterShip is trusted by the world’s biggest brands





Fulcrum, Owlery, and AfterShip Tracking Customers
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You can subscribe to receive the data updates.European Wax CenterShopify
HexClad CookwareShopify
EVRYJEWELSShopify
Features Comparison
Side-by-Side comparison of features among Fulcrum, Owlery, and Aftership Tracking.
Fulcrum
Owlery
Aftership Tracking
All-in-one Shipment Tracking
- Auto Sync ShipmentsFulcrumOwleryAftership Tracking
- Sync Shipments from Multiple PlatformsFulcrumOwleryAftership Tracking
- Sync Shipments from Multiple StoresFulcrumOwleryAftership Tracking
- CSV Import & ExportFulcrumOwleryAftership Tracking
- Tracking APIFulcrumOwleryAftership Tracking
- Carrier IntegrationsFulcrumOwleryAftership Tracking1,138
- Carrier Auto-DetectionFulcrumOwleryAftership Tracking
- Standardized Order StatusesFulcrumOwleryAftership Tracking7 main + 33 sub
- Shipment ListFulcrumOwleryAftership Tracking
- Search & filter shipmentsFulcrumOwleryAftership Tracking
- Detailed Shipment InformationFulcrumOwleryAftership Tracking
- Add notes/comment to shipmentsFulcrumOwleryAftership Tracking
- Custom Order StatusFulcrumOwleryAftership Tracking
- Send notificationFulcrumOwleryAftership Tracking
- Estimated Delivery DateFulcrumOwleryAftership TrackingProvides multiple source of EDD, includes carrier EDD, calcualted EDD and AI EDD.
- Hide order statusFulcrumOwleryAftership Tracking
- Tracking SDKFulcrumOwleryAftership Tracking
- Tracking WebhookFulcrumOwleryAftership Tracking
Branded Tracking Page
- Shipment LookupFulcrumOwleryAftership Tracking
- Track ButtonFulcrumOwleryAftership Tracking
- Estimated Delivery DateFulcrumOwleryAftership Tracking
- Customize Tracking DetailFulcrumOwleryAftership Tracking
- LocalizationFulcrumOwleryAftership TrackingPowered by Microsoft
- Customized localizationFulcrumOwleryAftership Tracking
- Support LanguagesFulcrumOwleryAftership Tracking20+
- ThemesFulcrumOwleryAftership Tracking6
- Look and feel CustomizationFulcrumOwleryAftership Tracking
- Product RecommendationsFulcrumOwleryAftership TrackingAI-powered (premium feature), product collection (pro feature), manual selection (pro feature)
- SEO FriendlyFulcrumOwleryAftership Tracking
- Custom DomainFulcrumOwleryAftership Tracking
- Multiple Tracking PagesFulcrumOwleryAftership Tracking
- Tracking Page in Shopify storeFulcrumOwleryAftership Tracking
- Shipment ReviewsFulcrumOwleryAftership Tracking
- Analytics IntegrationFulcrumOwleryAftership Tracking
Shipping Notifications
- Notification TypesFulcrumOwleryAftership TrackingEmail, SMS (additional charges will apply), Facebook Messenger notifications
- Notification TriggerFulcrumOwleryAftership TrackingIn Transit, Exception, Out For Delivery, Delivered, Available For Pickup, Failed Attempt, Info Received
- Advanced Notification RulesFulcrumOwleryAftership Tracking
- Pre-Built Email TemplatesFulcrumOwleryAftership Tracking
- Email LocalizationFulcrumOwleryAftership Tracking
- Personalized EmailFulcrumOwleryAftership Tracking
- Visualized Email EditorFulcrumOwleryAftership Tracking
- HTML Email EditorFulcrumOwleryAftership Tracking
- Built-in Email SenderFulcrumOwleryAftership Tracking
- Customized Email SenderFulcrumOwleryAftership Tracking
- Built-in SMS SenderFulcrumOwleryAftership Tracking
- Dedicated SMS SenderFulcrumOwleryAftership TrackingEnterprise only
- Built-in SMS TemplatesFulcrumOwleryAftership Tracking
- Customized SMS TemplatesFulcrumOwleryAftership TrackingEnterprise only
Analytics
- Shipment ReportFulcrumOwleryAftership Tracking
- Order to delivery time reportFulcrumOwleryAftership Tracking
- On-Time Shipments ReportFulcrumOwleryAftership Tracking
- Transit Times ReportFulcrumOwleryAftership Tracking
- Exceptions ReportFulcrumOwleryAftership Tracking
- Tracking Page ReportFulcrumOwleryAftership Tracking
- Product Recommendation ReportFulcrumOwleryAftership Tracking
- Notification ReportFulcrumOwleryAftership Tracking
- Shipment Review ReportFulcrumOwleryAftership Tracking
- Export ReportFulcrumOwleryAftership Tracking
- Email ReportFulcrumOwleryAftership Tracking
- Returns AnalyticsFulcrumOwleryAftership Tracking
Collaboration
- Multiple seatsFulcrumOwleryAftership Tracking$10 per member / month
- Predefined rolesFulcrumOwleryAftership Tracking
- Customized roles and permissionFulcrumOwleryAftership TrackingEnterprise Only
- SSO integrationFulcrumOwleryAftership TrackingEnterprise Only
- 2FA LoginFulcrumOwleryAftership Tracking
- Multiple organizationsFulcrumOwleryAftership Tracking
- Sub-organizationsFulcrumOwleryAftership TrackingEnterprise Only
Data Security
- SOC 2 complianceFulcrumOwleryAftership Tracking
- ISO 27001 certificationFulcrumOwleryAftership Tracking
- GDPR ComplianceFulcrumOwleryAftership Tracking
- CCPA ComplianceFulcrumOwleryAftership Tracking
- HIPPAFulcrumOwleryAftership Tracking
Third-Party Integrations
- E-Commerce Platform IntegrationFulcrumOwleryAftership Tracking28
- ShopifyFulcrumOwleryAftership Tracking
- WooCommerceFulcrumOwleryAftership Tracking
- Shopify Flow IntegrationFulcrumOwleryAftership Tracking
- Website Builder Integration & E-Commerce PlatformFulcrumOwleryAftership TrackingSalesforce Commerce Cloud, Magento 2, Bigcommerce, eBay, Amazon Seller Central, Squarespace, NetSuite, Shopware, Ecwid, Walmart US, Google Shopping, Facebook Messenger, Magento 1, PrestaShop, CS-Cart, Shift4Shop, OpenCart, Spree, AmeriCommerce, SHOPLAZZA, Jushuitan, Shopline, Cdiscount, HCL Commerce, SpreeCommerce, Wix, ShipStation, Fluent Commerce, Manhayttan OMS, Deck Commerce, IBM Sterling OMS, SAP S/4HANA, Emarsys, Pagefly, EComposer Page Builder
- Email Marketing App IntegrationFulcrumOwleryAftership TrackingKlaviyo, Attentive, Omnisend, Alloy
- Review App IntegrationFulcrumOwleryAftership TrackingLoox, Stamped.io, Okendo, OrderlyEmails, Yopto
- Live Chat App IntegrationFulcrumOwleryAftership TrackingGorgias, Telegram bot, Zendesk, Kustomer
- Loyalty App IntegrationFulcrumOwleryAftership Tracking
- Product Sourcing IntegrationFulcrumOwleryAftership Tracking
- Notification IntegrationFulcrumOwleryAftership TrackingPostscript
- Translation IntegrationFulcrumOwleryAftership Tracking
- Payments IntegrationFulcrumOwleryAftership Tracking
- Other IntegrationFulcrumOwleryAftership TrackingZoho Inventory, Stitch, Orderhive, Sailthru, ShipBob, SureTriggers
Customer Support
- Remove the "Powered by" MessageFulcrumOwleryAftership Tracking
- Help CenterFulcrumOwleryAftership Tracking
- 24/7 Live Chat SupportFulcrumOwleryAftership Tracking
- Call supportFulcrumOwleryAftership Tracking
- 24/7 Email SupportFulcrumOwleryAftership Tracking
Pricing Comparison
Fulcrum Pricing
We don't have enough data
You can subscribe to receive the data updates.Owlery Pricing
We don't have enough data
You can subscribe to receive the data updates.Aftership Tracking Pricing
price tier 2$11.00100 Shipments Per Month
price tier 3$119.002,000 Shipments Per Month
price tier 4$239.002,000 Shipments Per Month
price tier 5Custom