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Google Publisher Tag vs. Snap Pixel

Take a look at this side-by-side comparison of Google Publisher Tag and Snap Pixel.

Google Publisher Tag

About Google Publisher Tag

Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.

Snap Pixel

About Snap Pixel

Snap Pixel is a piece of JavaScript code that helps advertisers measure the cross-device impact of campaigns.

Google Publisher Tag and Snap Pixel Customers

eBayCustom Cart
Buy & sell electronics, cars, clothes, collectibles & more on eBay, the world's online marketplace. Top brands, low prices & free shipping on many items.
TargetCustom Cart
Shop Target online and in-store for everything from groceries and essentials to clothing and electronics. Choose contactless pickup or delivery today.
WalgreensCustom Cart
Your go-to for Pharmacy, Health & Wellness and Photo products. Refill prescriptions online, order items for delivery or store pickup, and create Photo Gifts.
Sign up for SM Pass today. Shop your favorite Steve Madden shoes, handbags, apparel and accessories. Buy now and pay later.
New Era Cap is an international lifestyle brand with an authentic sports heritage that dates back 100 years. New Era is your online hat store for all MLB, NBA, NFL & NHL teams. Shop Fitted, Snapback, Knit & Adjustable Hats, today.
Alo YogaShopify
Shop the best yoga wear & accessories for yoga and working out. Wear-tested by yogis for the best fit. Shop celeb-approved yoga pants, workout tights, leggings, capris & lounge for women & men at aloyoga.com.

Total Customers by Region

Top 3 Regions of Google Publisher Tag Customers

  1. United States (1K-10K Customers)
  2. United Kingdom (201-300 Customers)
  3. Canada (101-200 Customers)
View more Google Publisher Tag statistics

Top 3 Regions of Snap Pixel Customers

  1. United States (1K-10K Customers)
  2. United Kingdom (501-1K Customers)
  3. Canada (201-300 Customers)
View more Snap Pixel statistics

Total Customers by Industry

Top 3 Categories of Google Publisher Tag Customers

  1. Food & Drink (301-500 Customers)
  2. Home & Garden (201-300 Customers)
  3. Sports (201-300 Customers)
View more Google Publisher Tag statistics

Top 3 Categories of Snap Pixel Customers

  1. Apparel (1K-10K Customers)
  2. Beauty & Fitness (501-1K Customers)
  3. Home & Garden (301-500 Customers)
View more Snap Pixel statistics

Customers Distributed by Monthly Sales

Top 3 Monthly Sales Distributed of Google Publisher Tag Customers

  1. $10.00K to $100.00K (1-10 Customers)
  2. $100.00K to $1.00M (301-500 Customers)
  3. $1.00M to $10.00M (301-500 Customers)
View more Google Publisher Tag statistics

Top 3 Monthly Sales Distributed of Snap Pixel Customers

  1. $100.00K to $1.00M (201-300 Customers)
  2. $1.00M to $10.00M (301-500 Customers)
  3. $10.00M to $100.00M (1K-10K Customers)
View more Snap Pixel statistics