Referral marketing software
Updated at:Referral marketing is a type of marketing that focuses on encouraging existing customers to refer potential new customers to a business. It’s a powerful way for businesses to get new customers at a lower cost than traditional advertising. Referral marketing relies heavily on word of mouth from satisfied customers and incentivizes them with offers or rewards when they bring in new customers.
This chart displays the market share of the top 10 Referral marketing software in 2025, highlighting the most popular tools used by online merchants.1. Talkable leads with a notable 32.38% share.2. In second place, Friendbuy at 22.82% share.3. Meanwhile, ReferralCandy at 13.37% share.
- Talkable is a cloud-based referral marketing system that assists medium to large businesses with campaign creation and channel performance tracking.Talkable501-1K installs
- Friendbuy is a cloud-based referral marketing solution designed to help ecommerce businesses of all sizes.Friendbuy301-500 installs
- ReferralCandy is a marketing platform that gets shoppers to refer their friends.ReferralCandy201-300 installs
- Lootly is a loyalty and referral marketing automation software suite for ecommerce businesses.Lootly101-200 installs
- Viral Loops is a viral and referral marketing platform to launch ranking competitions, sweepstakes, pre-launch and referral programs.Viral Loops51-100 installs
- eBay Partner Network is an online referral program where eBay pays commissions to referrers on sales generated by customers they’ve referred.eBay Partner Network51-100 installs
- Extole is an online marketing platform that enables brands and businesses to get new customers through loyalty and referral programs.Extole51-100 installs
- Mention Me is a referral marketing platform for conversion-obsessed ecommerce brands.Mention Me51-100 installs
- Flocktory is a social referral marketing platform that enables users to share personalised offers via social networks.Flocktory31-50 installs
- Ambassador is a marketer-friendly software that simplifies referral marketing and helps automating the enrolment, tracking, rewarding and management process.Ambassador31-50 installs
- Rise.ai is a strategic re-engagement solution that provides brands and retailers with a unique currency of their own.Rise.ai11-20 installs
- Buyapowa is a scalable referral marketing and advocacy platform designed for all industries.Buyapowa1-10 installs
- Aklamio is a solution for enterprise level referral marketing and customer incentivisation.Aklamio1-10 installs
- SaaSquatch is a cloud-based loyalty, referral and rewards marketing platform.SaaSquatch1-10 installs
- SpurIT Loyalty App is a turnkey solution allowing you to reward existing customers in a number of ways.SpurIT Loyalty App
- Indi is a video social network where everyone - artists, brands, retailers, nonprofits, celebrities and individuals - can connect with fans and supporters to interact directly with your brand utilising exclusive Video Challenges and Video Threads tailor made by you.Indi